Bulk SMS has come into existence as a new way of economical marketing. The bulk SMS campaign can be very helpful if designed carefully. The success to a great extent also depends on the services provided by the bulk SMS provider / bulk SMS company.
Bulk SMS Provider plays a very important role in the over all success of any bulk SMS marketing campaign. Various parameters need to be taken in to consideration when choosing a bulk SMS company.
The experience of the company
The coverage of the company
The gateways used by the company
The SMS delivery rate of the company
The pricing offered by the company
For sure bulk sms enjoys certain advantages over other forms of marketing, however, the success of a campaign to a great extent depends on the services provided by the bulk SMS provider / bulk SMS company.