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According to the World Tourism Organisation, sustainable tourism can be defined as “Tourism that takes full account of its current and future economic, social and environment impacts, addressing the needs of visitors, the industry, the environment and host communities.” When it comes to communicating with the visitors, or with regards to the needs of the environment or the communities, SMS has proven yet again that it is a capable and efficient medium to get the right message to the right people at the right time.But how can something like SMS aid in addressing, or disseminating the needs of the local communities and their environment to the tourists? We outline three key ways in which SMS can and is being used in Southern Africa to promote, educate and engage with locals and tourists around sustainable tourism: 1. SMS to Engage Local tourism authorities or businesses can communicate with host communities to understand their needs, concerns and aspirations, giving the host ...

SMS marketing, also recognized as text message marketing, is an ideal way to be in touch with your customers. The phrase SMS stands for 'short message service which means that you can send small text messages of 160 characters or less to your target market's mobile phones with unique offers, deals, updates, news plus whatever else you believe they must know about your business. You can use SMS marketing in a variety of distinct ways. Bulk SMS companies make use of it to increase sales by giving special deals to their consumers and for lead generation to create their database. It increases client loyalty by keeping you in touch with them. You could literally put your promotional message directly into the hands of your present and potential customers. The great thing regarding SMS marketing is that 80% of the mobile phone users have their cell phones on them at all times. This means that they get your message instantly; it doesn't end up in an email unread box ...

The first thing you need to know about bulk SMS providers is that their major work or duty is to present you with the needed platform to get yourmessages across to as many persons as possible. The providers allow you to register on their platform and purchase the required units to send out yourmessage and also provide you with the medium to send the messages.No matter the provider, you can be sure that your message will be delivered irrespective of the network carriers of the recipient. So the issue of an MTNbulk SMS provider or GLO bulk SMS provider does not arise at all. Simply locate the provider of your choice and you will be able to send out your bulkSMS. 1. Assure to send target message: If one sends millions of messages to individuals who show least interest in the product will be waste of time and willlead to spamming activity. So narrow the target customers with the prime objective of enhancing the sales. As per the study those enterprises that sendmessages only to target...

SMS marketing also known as mobile marketing is an effective marketing way used nowadays to promote products through mobile phones. Earlier, sending bulk SMS Campaign had a negative impression because businesses used cold database and started spamming the receivers. But nowadays thanks to the guidelines set by the network sources SMS marketing has changed as an important marketing way. And today millions of text messages are being sent to pass on promotional text to customers and visions. As the Short Message Service is used mainly to alert consumers regarding new product initiates, special offers and perks, it is gaining acknowledgment among the consumers. It has been almost a decade since the first text message was sent via mobile handset but only now SMS software is being used by industrialists to endorse their products and services. The reason for this sudden change is that most of the traditional marketing approach such as banners is not creative in today’s competitive marketing...

There are currently over 5.6 billion Phone users in the planet, Nigeria alone has up to 120 million according to Wikipedia. This makes mobile marketing, one of the newest and more effective digital marketing media in town, SMS being one of the most popular way of communicating.One of the most effective ways of reaching millions of people within minutes is through Mobile Bulk SMS. Whether you want to sell a product or service, create awareness for your business or promote your events and activities, you can reach millions of people through their mobile devices with just a click of the mouse. With our smsmarketingportal platform you can’t go wrong with your messaging and marketing. There is a huge audience for your mobile bulk sms campaign both in Nigeria and overseas. Our sms solutions are available for small and large businesses, educational and religious institutions, NGO’s, Entrepreneur’s, Government Bodies, Professionals, Marketers and Individuals. BENEFITS OF SMS MESSAGIN...

For any business today, there are various methods of using technology for expansion and growth. Since marketing is important for any consumer product or service; proper use of telecommunications and the internet is vital for any business. A Bulk SMS Service Provider in India is one of the best ways to directly approach customers in a vast and diverse market. As competitiveness increases, messaging and mailing is perhaps the best way to gain popularity and increase awareness for a brand. Since proper expansion and growth can only happen when a business invests strategically in their marketing and advertising; it is particularly advantageous to use personal, yet non-intrusive marketing methods like those of a Bulk SMS Service Provider. In Indian markets, the system of using Bulk sms and mailing has taken over from tele-calling, which was the common method for companies earlier. India is an extremely dense market, with cities like Mumbai, Delhi, and Chennai having millions of pr...

Almost everyone has a cellphone, and most of them are keeping it close all the time. The simple messaging service is also acting as a sidekick to your social media or email campaign. Knowing some of the important uses of SMS marketing will help you understand how important it is for any business.Text messaging has been growing at a rapid rate. The primary reason behind this enormous rate is the fact that SMS is increasingly being used as a tool of business. Everybody needs a mobile phone for different reasons. In fact, it is common to find people who maintain more than one mobile phone. The use of the mobile phone is high, such that people carry them wherever they go. Therefore, they can easily be used for marketing and communicating.  Time-sensitive announcements The first businesses to introduce SMS marketing were bars and nightclubs – they used text messages to promote drink specials or to introduce entertainers and bands appearing soon. Sending appointment reminde...

As marketers, we’re constantly thinking up creative ways to get our message out to existing and potential customers; whilst also ensuring we get good results from our efforts. One of the basic practical rules in marketing is to think like your audience, to keep up-to-date with their buying habits and where they are looking. With smartphone users increasing daily, forward-thinking businesses are looking for ways to make their business mobile-friendly. SMS is a tried, tested and has been around for over 20 years – using it to communicate with customers will ensure your business keeps up with market trends whilst using a reliable method. For those of you who haven’t considered the benefits of using SMS marketing yet, I’ve put together 10 reasons you why it could be part of your communications mix: Benefits of SMS marketing 1. Immediate There’s no long waiting time for designs to be mocked up or campaigns to be printed, just decide what your message is, sending a bulk S...

As a small business owner you should never feel intimidated by larger corporations and their big budgets. They may be able to pull off high-spend marketing initiatives, but their enormous client bases mean they can’t offer the personalised service a small business can. Many people prefer dealing with small business because of the personal attention they receive, so use it to your advantage one way is by using SMS marketing  to improve your customer service. To maximise your SMS potential, you need to find out who your ideal customer is and provide them with a range of valuable SMS messages that are particularly targeted at them. You can accomplish this by gaining your client’s personal information through their consent. To get your customers to give up this information, let them know they will receive something valuable in return, such as when the next big promotion is on.  Why you should capitalise on SMS marketing to improve customer service Using SMS as a marketin...

For any business, marketing is the effective way to promote the products and services offered by the business whether through call or SMS. The days have passed when businesses used to rely on traditional media to sell their products, however now most of the marketers prefer to do this task by bulk SMS which is the cost-effective way and time consuming in marketing. In today's time, SMS marketing along with its various advantages has become the favorite tool for most of the businesses. This form of mobile marketing comes with myriad applications which makes sending and receiving of the promotional messages, convenient and easy to accessible. It is not feasible to be slow in today's marketing world, because a chance missed once, is missed forever, so open your eyes for every new venture. Since thousands of customers need to be targeted through SMS marketing, bulk SMS software can be installed in the systems to streamline the process as it is the only tool that provide such appl...

There are many components that come together to create an effective SMS marketing campaign. However, it is easy to put them into three main categories: reach, results, and repeatability. These three R's come together to create a solid foundation on which to build your entire campaign. By focusing on these three elements and their various associated ones, you will be able to institute a strong campaign that brings you the returns you want. Reach With any marketing tool, the reach plays an important component. This is the number of people you will hit with any particular advertisement or marketing effort. For some mediums, this number can be quite large. For example, when you run an ad on TV or post a billboard, then you will reach a wide number of consumers. It is important to remember that your reach does not always include the quality of potential leads.When you add in SMS marketing, you have the potential to greatly increase the number reached through these ads. This is be...

Businesses of all sizes are discovering that they can effectively integrate SMS marketing into a larger marketing strategy. With the help of SMS marketing automation, brands can create, schedule, and automate smart targeting campaigns. SMS marketing means sending text messages to your customers. It's an affordable and effective strategy to reach your small business customers wherever they are. Here are tips for using SMS marketing in your business.To gain a bigger share of the pie, marketers across industries are trying to woo customers. E-mails, phone calls, personal visits; they try just about anything to increase their market share. As a result an average consumer receives multiple calls during the day. The pesky calls are bound to annoy potential customers and the callers too feel demotivated on a vehement response. In the ultimate scenario, it’s a ‘no-win’ situation. The need of the hour is to send targeted messages to customers. This is where a SMS Marketing steps in! 1...

Marketing is the key to succeed any business. In this fast revolutionising world, people are going for different means to promote their business. Some go for social media marketing while some for bulk SMS marketing services. Bulk SMS marketing is a great way to endorse one’s business as it is read by people in a jiffy of seconds after receiving. According to a study, it is revealed that SMS messages are looked within 5 seconds in majority of cases. So, the chances to reach the audience get increased by many folds. However, mobile phone is an individual’s personal gadget and they get annoyed with irrelevant messages and block these services. So, to endorse your business effectively you must use the bulk SMS marketing wisely: • Content The content of SMS is too important. It depends on what type of services your company is providing? and what is the motive to send the SMS? You should neither create a long SMS nor a short SMS. Try to keep it simple and include all the services and...

Mobile marketing that is also known as the Bulk SMS Marketing is a very effective marketing tool that is used nowadays to promote all products by using mobile phones. During the earlier days, sending the bulk SMS messages had a very negative impression because the businesses used a cold database and also started spamming the receivers. However, nowadays as the guidelines set by the various network sources have been eased out and changed, this has become a very useful and also a commonly used marketing tool. Before you go on and begin your campaign of sending bulk SMS messages, you will first have to make not of all the important pro tips. These can help you a lot in your campaign. There are mainly two ways by which this can be done. These ways are SMS software and a bulk SMS service provider. You will always be able to make use of this SMS for your advertising campaign. Below are some pro tips that can help you a lot in the long run. 1. Always plan your budget As in othe...

SMS or “Short Message Service” can be a very powerful marketing tool for your company! Benefits of bulk SMS marketing campaigns: No ad copy needed Little to no delay in implementation Results are easy to track and measure Cheap and affordable, even for small businesses Most mobile users trust SMS  Do you want to know 5 easy tips for creating a successful text message marketing campaign? Read on to find out what they are!  1) Build a Reliable Marketing List For all marketing campaigns to be successful, you must know who your target customer is. Who are you selling to and why will he or she want your product or service? With SMS marketing, this is crucial because each message needs to be customer based. The right message to the right customer will be seen as useful. A right message to the wrong customer will be seen as spam and may turn some customers off. To know who to reach out to, you should make a contact list, this list will include your past and prese...

In cities across India, the mobile phone has become a common vital personal accessory. While the internet age and smart phones and tablets have brought in a new era of mobile phone usage; there are still certain marketing advantages of older technology like Bulk SMS. In smaller cities, a number of companies, enterprises and businesses reach out to local clientele using services like mass mailing and Bulk SMS. In Jaipur especially, even certain government offices use such mass publicity and information systems to reach out to the city at large about various public factors. The public transportation and traffic system is one of the key areas where Bulk SMS (in Jaipur or other smaller cities around India) greatly become a vital  public utility service! Here is how – (a)Diversions, One Ways, and Re-Directions in Traffic The traffic system is most complicated in India with one-ways, diversions, and single lanes which may be placed in a matter of hours due to a variety of...

We are giving you the opportunity to resell the SMS make the costumer and earn profit. This will help to resell the SMS credit to their customers. The reseller have many clients and it is up to them hoe they wanted to sell the SMS at what price.They can sell it on monthly basis getting the SMS from us at with no time lapse that means their SMS credibility will not expire. Hence it helps to sell bulk SMS and earn the profit. Message units from can be purchased at wholesale price and then SMS can be resell to your customers in small chunk at whatever price. With the increase in customers the profit ratio increases because of the increase in the consumption of more messages and the more messages you buy the lesser will be your SMS cost. The profit of per SMS turns out to be higher, the more money you make. Bulk SMS Reseller India Bulk SMS Reseller Reseller can earn large chunk of money with no setup cost. The three type of reselling SMS are as follows A) AFFILIATE: –...

Bulk SMS Messages is the transmission of large number of messages to the mobile phones of the clients. In this age businesses in financial industry have to face so many obstacles to survive like competition in the market, new technology, globalization etc. To meet these hurdles Bulk SMS Messaging is an innovative technology/strategy for the financial industries. With the help of this marketing technology an enterprise can promote their product or services efficiently and they can maximize their profit or wealth and can control the fraudulent activities. Organizations/enterprises have to use Bulk SMS Messages technique properly, so they can get the whole advantages of this technique/strategy. An organization should kept in mind some mistakes while they sending the messages. Here are some common mistakes made by the Sender when he sends the Bulk SMS Messages:- 1. Unorganized Message: – When an organization sends the Bulk SMS messages they should kept in mind that the message is...

I am sure, like me, your life has become easy too with the monthly installment reminders from your bank or the SMS confirmation when you withdraw money from the ATM. SMS notifications and promotions by banks and finance companies have made transacting with them easy. Even when you are opting for a new policy or opening a new account, SMS alerts reminding you of various stages in account opening have turned to be a boon in the present day rat race. When it comes to promoting your banking and financial services SMS Marketing has proved to be a profitable bargain as compared to Email Marketing and other tools. 95% of all text messages are opened and read within 15 minutes of receipt as compared to 10% of all emails. 1. Effective Cost Bulk SMS for consumer in finance is a great marketing strategy for businesses in financial sector. Bulk SMS messaging give a suitable and effective solution for communications with small or large contact group. Its affordability and reach to targeted ...