Skip to main content

How does Bulk SMS Work?


Bulk SMS has five functional units.
  • Users
  • SMS API
  • SMS Gateways
  • Operators
  • Recipients
Users
They are the beneficiaries of bulk SMS services who use bulk SMS to promote their business, to generate leads, sending informative messages, etc. Users use an SMS gateway to send messages or to view message delivery reports, etc.

SMS API
An API stands for Application Programming Interface. An SMS API is a well-defined software interface that enables code to send short messages via an SMS Gateway.

Gateway Providers/Aggregators
An SMS gateway allows users to send Short Message Service (SMS) to operators. They have tie-ups with telecom operators, build user-friendly interfaces and offer as services to their clients.

Operators
Operators (like Airtel, Vodafone, Idea, JIO, etc) are the first party in the overall Bulk SMS Process. Operators play a key role in sending Bulk SMS without them users can't send SMS. Operators revert confirmation signals to SMS Gateway after delivering messages.

Recipients
They are people with mobile handsets who receive messages.

Sending of bulk SMS through pc / mobile phone:

 A defining characteristic of bulk SMS messaging is that businesses and organizations can make use of one or more solutions to send and receive SMS messages, namely; a mobile phone application, a software program, a web interface, or integrate an SMS API with their website or system. These bulk SMS messaging solutions interface with service providers’ SMS gateway to ensure the delivery of messages to mobile phone numbers anywhere in the world.

An SMS gateway acts as a relay between the mobile network operators and a wireless application service provider. These SMS gateways allow for SMS traffic to distributed via a direct connection to the SMSC (Short Message Service Centre) of a mobile network operator and then onto a recipient’s mobile phone number.

Tags- Bulk SMS, Bulk SMS Marketing

Labels:

Comments

Post a Comment

Popular posts from this blog

Send Bulk SMS Online

In this age of mobile revolution, it is extremely important to stay in touch with technology at all times.Online Bulk SMS are the fastest way for conveying information within groups to several members, just within seconds. Sending SMS messages to your customers is the perfect way to maintain connection with them, as well as find new ones. This kind of communication combines cost-effectiveness, small investments, and a high ROI. Take a chance to send bulk sms free of all risks – save your time and money!  Our online SMS Sender provides an opportunity to communicate quickly and securely with your potential and existing customers by sending mass SMS advertising, notifications, and other text messages.Sending bulk sms online is one of the most effective ways to deliver information to your target audience. It does not matter if wish you to inform one or thousands of people. SMS text messages will be sent out immediately and delivered within a few seconds. Dove Soft Bulk SMS ...
25 comments
Read more

International SMS, a new concept to connect with the world

  Bulk International SMS SMS (Short Message Service) is a unique idea which is being used by big or small businesses as well as organizations for so many years. However, these businesses have evolved over the years and achieved their set targets. The entire business world has become a part of Digital marketing and they are working towards that direction. Sending text messages has not only become a trend, but it also fulfils the need of the business. The SMS message is no longer a way to communicate with people, in fact; it is playing an important role in the business world. The cyber age has given the opportunity to expand their business and to adhere to the International market. Many concepts and ideas have changed with time and so the trend of the international business culture. To create an International business relationship,  Bulk   International SMS  plays a vital role. BULK INTERNATIONAL SMS SERVICE IN INDIA Today, businesses, be it a ...
Post a Comment
Read more

The Three R's of Effective SMS Marketing

There are many components that come together to create an effective SMS marketing campaign. However, it is easy to put them into three main categories: reach, results, and repeatability. These three R's come together to create a solid foundation on which to build your entire campaign. By focusing on these three elements and their various associated ones, you will be able to institute a strong campaign that brings you the returns you want. Reach With any marketing tool, the reach plays an important component. This is the number of people you will hit with any particular advertisement or marketing effort. For some mediums, this number can be quite large. For example, when you run an ad on TV or post a billboard, then you will reach a wide number of consumers. It is important to remember that your reach does not always include the quality of potential leads.When you add in SMS marketing, you have the potential to greatly increase the number reached through these ads. This is be...
Post a Comment
Read more