Skip to main content

SMS Marketing Strategies

Consumers today are more responsive to mobile communications over any other simply because they carry their phones with them wherever they go. They are sending and receiving SMS messages all day long. As a marketer, you have many marketing opportunities that were never available before.Strategies to Engage Customers with Text Message Marketing

Here are some actionable tips do mobile marketing the right way to get the best results:

1. Use Customer Receipts to advertise your SMS.

Receipts printed out at a cash register are a simple, inexpensive, yet highly effective way to promote your SMS marketing campaign. Ace Hardware, for instance, has a receipt that boxes the word coupon at the bottom of the receipt.

2. Collect customer email addresses from text message marketing.

Chuck E. Cheese say that they get five percent of their signups using this method. This is actual trendy with brand name restaurants. Dennys, for example, has a simple process to capitalize on this idea. Customers who are interested in signing up for Denny’s Diner Perks Loyalty have simply to text the name “Dennys” with their email address to 73757, the SMS short code. Once they do, they get an instant friendly confirmation.

3. Target customers who appreciate what you offer.

A good example is Hooked on Phonics, their target customers are children between 7 to 10 years of age who are struggling to learn how to read. The learning company has developed Reading Pro, an app that can be used on a mobile phone. If you were a parent whose child was behind the reading curve, wouldn’t you be pleased to receive a brief SMS message that invited you to download this type of a APP? This is an example of a positive disruption.

4. Implement a retail SMS marketing plan.

Recommended for You
Webcast, December 12th: Why Automating Your Cold Calls is the Best-Kept Secret for Driving, Qualifying, and Closing More Leads at ScaleAn outstanding example is Staples. At the checkout, each card reader has a placard with a call-to-action. The bright orange card says: “Text JOIN to 555444 to get $5 off your next $25 purchase. Plus get other exclusive offers sent to your phone.”

5. Promote actionable local advertising.

Adding an SMS short code with a keyword when advertising in your local newspaper or on your community radio. Offer an incentive like a discount or an exclusive special offer. In effective, customers are responding to an advertisement through SMS rather than picking up the telephone or visiting a website. Merchants can respond faster and track responses better.

6. Improve customer service through SMS when customers visit your store.

This is another idea that’s easy enough to do. It will also improve customer service for in-store shoppers. Customers can text a keyword that is displayed in a store aisle to find products, get more details on products, get discounts on products, or get product recommendations.

7. Enroll customers in a sweepstakes.

Using text message marketing to enter customers into a sweepstakes. It only takes a few seconds for customers to enroll in nationwide promotions on their mobile phones. This convenience and the hope of winning a big prize is enough to optimize the number of entrants.

Tags:- Bulk SMS IndiaBulk SMS Delhi, Bulk SMS......

Comments

Popular posts from this blog

Send Bulk SMS Online

In this age of mobile revolution, it is extremely important to stay in touch with technology at all times.Online Bulk SMS are the fastest way for conveying information within groups to several members, just within seconds. Sending SMS messages to your customers is the perfect way to maintain connection with them, as well as find new ones. This kind of communication combines cost-effectiveness, small investments, and a high ROI. Take a chance to send bulk sms free of all risks – save your time and money!  Our online SMS Sender provides an opportunity to communicate quickly and securely with your potential and existing customers by sending mass SMS advertising, notifications, and other text messages.Sending bulk sms online is one of the most effective ways to deliver information to your target audience. It does not matter if wish you to inform one or thousands of people. SMS text messages will be sent out immediately and delivered within a few seconds. Dove Soft Bulk SMS ...

Ways To Market Your Business Through Bulk SMS

Bulk SMS Marketing means sending a large number of short text messages at once to the big group of recipients at the same time. It works similarly as the normal text messages sent from smartphones with the only difference that Bulk SMS is sent from the internet & at the same time to all the recipients, desktop software using a reliable SMS gateway. Bulk SMS provides a two-way communication service directly from internet enabled computer. India has the world’s fastest growing Mobile phone market, Promote Your Business with Bulk SMS Marketing Service, a very cost effective & fast option. SMS campaigns also deliver marketing materials to a rather personal virtual space. It allows you to make new customers and to maintain healthy business relations with the existing ones. When done right,Bulk SMS Marketing can generate a high volume of revenue for your business. 97% of mobile users reading a text message within 15 minutes of receiving it. This translates into revenue be...

Why SMS Is The Best Next Generation Marketing Tool

Bulk SMS is the best way to reach out to millions of people within seconds. Bulk SMS marketing has such a low set up and running costs that campaigns can be launched and executed for a tiny fraction of costs associated with the more traditional marketing methods. With this cost-effectiveness and high return in investment, bulk SMS marketing is an almost essential marketing tool for any modern SME. It serves as the powerful, effective and convenient medium of transferring information. Bulk SMS has become an ideal choice for every marketer. Reasons why Bulk SMS is a great next-generation tool It’s a direct, immediate channel SMS is one of the most immediate channels available; with a read rate of 97% within 15 minutes delivery, you can be reassured that your time-critical messages will be read almost instantly. A significant 45% of SMS campaigns generate a successful ROI, reaching over 50% when combined with other popular channels such as email and social media. It can su...